Coalition Strategies


Center for Prevention Action

Coaches, Kids & Chemicals Summit 2017

The Prevention Action strategy aims to change or influence multiple community conditions and circumstances to reduce community level alcohol, tobacco, and other substance problems.

The Coalition utilizes environmental strategies based on a community systems perspective that views a community as a set of persons engaged in shared social, cultural, political, and economic processes. Environmental strategies are based on the belief that substance abuse is a product of multiple environmental conditions and circumstances. These include the norms of the communities in which they live, the accessibility of alcohol, tobacco, and other drugs, the mass media messages to which they are exposed, and the rules and policies of the social institutions to which individuals belong. The Coalition follows this CAMP Model from the Marin Institute to identify root causes for substance abuse and target interventions within these four areas. 

Effective prevention requires interventions in various facets of community life that are designed to change individuals and the environment in which they live. Coalition prevention activities are aligned with the the Seven Strategies for Community Change from Community Anti-Drug Coalitions of America (CADCA).

  1. Providing Information
  2. Enhancing Skills
  3. Providing Support
  4. Enhancing Access/Reducing Barriers
  5. Changing Consequences (Incentives/Disincentives)
  6. Changing Physical Design
  7. Modifying Policies

Visit any of the categories on the left to learn more and get involved with current coalition strategies.